This ad is outdated, outrageous and out of context!
This government public service announcement about drink driving only takes into account the driver's perspective and responsibility. However, ALL parties are responsible. In this frequently-played ad (which dates back to the 1990s), the driver's wife and his friends all know the driver is drinking ... so why don't they act like responsible adults and take action?
If you know your lover, relative or friend has been drinking, what do
you do? In the ad, the wife knowingly and stupidly gets into the car with a drunk
driver! And subsequently she get killed in a car accident. Real smart!
The INTENDED
message is targetted at the irresponsible driver (scare tactics?), but
the REAL message coming through is that the wife died because she was
irresponsible and STUPID to get in a car with a drunk driver!
Please use common sense.
This ad is titled "If you drink, don't drive!" but it downplays everyone else's responsibility ... including the government departments and broadcasters (who are too lazy to update their drink-driving prevention campaigns).
Shara Lee Wee-yee, assistant professor,
Department of Health Technology and Informatics, Hong Kong Polytechnic University and
mistress of Khaw Kim-sun, 53, an associate professor in anaesthesiology at
Chinese University, who is currently standing trial at the High Court over the murder of
his wife Wong Siew-fung, 47, and 16-year-old daughter Lily Khaw Li-ling, who
both died of carbon monoxide poisoning in their car on May 22, 2015.
-->Shara is of Hebrew and English origin, and its meaning is "princess; a fertile plain". Shara is an alternate spelling of Sarah (Hebrew).
Edit Choi Ho-pan, V068xxx, Notice of
Bankruptcy Order in the High Court of the HKSAR Court of First Instance, In Bankruptcy
Proceedings No. 2150 of 2018, Hong Kong (22 June 2018)